Sr. Product & Graphic Designer | Licensing Coordinator

Sheep Gadget | July 2024 – Present​

• Licensing Coordinator

  • Coordinated all licensing-related projects; Prepared and submitted design concepts, product artworks, and packaging materials for licensor approval.

  • Acted as the communication bridge between internal teams and licensors, ensuring smooth project flow and timely approvals.

  • Maintained strong relationships with licensing partners to support long-term collaboration and business growth.

  • Ensured all designs adhered to brand guidelines and licensing compliance requirements.

• Senior Product Designer & Product Illustrator

  • Led and guided the design team in developing concepts, providing creative direction and design feedback.

  • Worked closely with leadership and licensor teams to maintain high-quality design standards across all collections.

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Product & Graphic Designer

Sheep Gadget | November 2020 – July 2024

• Conceptualized creative ideas and product concepts for multiple seasonal and licensed collections.

• Conducted market, trend, and customer research to support upcoming product directions.

• Designed products end‑to‑end, from initial sketches to final production‑ready artwork.

• Developed visual concepts and art direction for marketing materials, including photoshoots, key visuals, and advertising assets.

• Collaborated cross‑functionally with Marketing and Production teams to ensure cohesive brand storytelling and successful product launches.

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Graphic Designer and Content Writer

Leap Agency / Infinite Paper Lab | May – October 2020

• Designed key visual assets for clients in fashion, wellness, and lifestyle sectors

• Wrote compelling copy for brand campaigns, product launches, and social content

• Collaborated with art directors and strategists to craft cohesive brand narratives

• Balanced multiple client accounts under tight deadlines with creative agility

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Freelance Writer – Food Content

Wongnai Media | September 2019 – March 2020

• Created engaging food and restaurant content for Wongnai’s platform and social media

• Conducted research, interviews, and on-site reviews to develop feature articles

• Tailored tone and voice for both editorial and branded content formats

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Content Writer (Intern)

Wongnai Media | June – September 2019

• Supported editorial team with article writing, photo editing, and content planning

• Learned digital content best practices including SEO optimization and brand alignment

• Contributed regularly to the lifestyle and food categories, building early experience in publishing